The world of B2B marketing is powerful and dynamic, and content and data are the factors that greatly aid in…

Microsoft Advertising has introduced Performance Max campaigns globally, marking a significant step forward in automated campaign management inside its advertising…

B2B events, a powerful tool in the marketing landscape, have remained a fool-proof strategy to forge connections, generate leads and…

Google has been taken to court by 32 European News corporations, including big names like Axel Springer and Schibsted, and…

The expanse of B2B marketing is dynamic and large, and standing out from the crowd is more crucial now than…

In news that has been taking the marketing community by storm, most marketers from across different companies and industries feel…

Digital experience leader Acquia today announced that it has taken steps to enhance its brand management capabilities through addition of…

The vibrant landscape of B2B marketing is deeply rooted and creative and has risen far beyond dry press releases and…

Reddit, a popular social media platform, has entered a $60 million content licensing deal with tech giant Google for exclusive…

In a bid to combat false affiliations and ad impersonations, Google has taken decisive steps to instate a more ethical…