In today’s business world, understanding your customers is more important than ever. If you’re in the business-to-business (B2B) sector, knowing…
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Email marketing is a great way for businesses to connect with their audience, promote products, and get more customers. To…
When a new customer signs up or makes their first purchase, the first email they receive from you is crucial.…
Braze has announced two new freemium offerings: Braze for Startups and Braze Free Trial. These initiatives aim to extend the…
Consensus, a leader in Enterprise Demo Automation, has acquired ReachSuite, a company specializing in full-funnel live product demos. This strategic…
Introduction In the world of business-to-business (B2B) marketing, having a clear marketing plan is very important. A B2B marketing plan…
Hightouch, a leading Composable Customer Data Platform (CDP), has disclosed its latest innovation, AI Decisioning. This enterprise AI product, launched…
What is Account-Based Marketing (ABM)? Account-Based Marketing (ABM) is a focused way of doing B2B marketing that targets specific high-value…
Duda Enhances Its Platform with ActiveCampaign Partnership Duda has announced a new partnership with ActiveCampaign, integrating advanced marketing automation directly…
Email marketing is still one of the best ways to get new business leads in 2024. For B2B companies, it’s…