Software purchase regret continues to haunt businesses in 2025, with more companies than ever feeling the sting of bad decisions. Capterra’s 2025 Tech Trends Report reveals that regret remains a pressing issue despite an increasing software budget among organizations. The findings gathered from a survey of 3,500 software buyers, highlight why successful software purchases are more complex than they seem.
How Regretful Buyers Differ from Successful Ones
Key insights from the report show that the process of evaluating software has evolved significantly, especially with the rise of AI. Interestingly, regretful buyers often factor in social media more heavily in their decisions, leading to poor initial lists. In contrast, successful buyers prioritize prior experience with products and turn to comparison sites and expert recommendations to help make informed choices.
AI’s increasing role in software purchases complicates things further, with 70% of buyers identifying the value and risk of generative AI as a major challenge. These complexities, combined with the surge in vendor options, make the buying process more difficult than ever.
Quick Decisions Lead to Success
One of the most striking findings in Capterra’s report is the time frame in which successful buyers make their decisions. While regretful buyers typically take five months or more, successful buyers make decisions in three months or less. This swift decision-making is critical in an increasingly competitive marketplace.
Get the Full Report
Capterra’s 2025 Tech Trends Report provides a deep dive into the buying process, offering actionable advice for avoiding software purchase regret. Whether you’re planning to increase your software budget or navigating a crowded market, this e-book is essential reading.
Download the report today and make informed decisions about your next software purchase.
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